New AA EV Readiness Index reveals barriers to mass adoption

News

The AA has launched its first quarterly UK EV Readiness Index, offering a snapshot of how prepared UK drivers are to make the switch to electric vehicles (EVs). 

The Readiness Rating stands at 47.5 out of 100, reflecting that EVs are a viable option for some drivers but still out of reach for many due to key concerns around cost and charging infrastructure.

The Index assesses eight critical factors, including the cost of new and used EVs, insurance, home and public charging, access to chargers, EV breakdown risks, and roadside repair rates. Drawing on AA’s proprietary data and expert analysis, it aims to track how practical and appealing EV ownership is across the UK.

“Drivers tell us they’re excited about going electric and they love the tech, but they’re also confused and cautious,” said Edmund King OBE, AA President. “Our Index shows that upfront costs and charging access are still major concerns. Our polling also suggests battery health and resale values are still issues for some. “Our index is an independent barometer of the issues that are either holding drivers back or propelling drivers to go electric. It is neither pro nor anti EV."

A recent AA poll asked over 14,000 drivers their opinions on the electric car grant. Thirty-eight per cent said EVs are still too expensive, even with the Government’s £3,750 Electric Car Grant (ECG); and 24% said they will never buy an EV. Meanwhile 20% said they only buy used cars, so the grant doesn't apply to them, and just 5% said the grant is making them consider going electric.

King welcomed the grant as a "boost", but stressed more support is needed - especially for the used EV market, where most private car buyers are focused. Suggestions from drivers include grants or zero VAT for used EVs, interest-free loans, better charging infrastructure, and guarantees on battery longevity.

To support the shift to electric, the AA is calling for targeted incentives for used EVs, VAT reductions for on-street charging, accelerated roll-out of charging infrastructure and clearer signage of charge points.

More public education and transparency around EV ownership is also called for.