BYD to introduce all electric Tang to European market

News

BYD Europe has announced it will be trialling the introduction of electric passenger cars in Europe, alongside longer-term plans to bring new BYD LCV and eTruck ranges to the European market.

The company will initially introduce the electric, second-generation BYD ‘Tang’ compact SUV to the Norwegian market which has a range of 373 miles (NEDC).

BYD also has plans to introduce full range of electric commercial vehicles later this year, including a panel van, 7.5-tonne and 19-tonne rigid distribution trucks, and a yard tract

Pricing of the Tang will be announced later this year when it goes on sale in Norway.

Isbrand Ho, Managing Director, BYD Europe, said, “The Norwegian market is the natural choice for BYD to start this trial as we look to expand our EV presence in Europe. Norway is the most advanced market in Europe when it comes to the widespread adoption and usage of electric vehicles.

"As well as possessing a comprehensive charging network. We will closely evaluate how the market performs, but, in the longer term, it is our aim to expand passenger car sales beyond Norway.

“We are delighted to be expanding our portfolio with the addition of these new pure-electric vehicles. This is another milestone in our commitment to protect the environment, contributing to the reduction of emissions and cleaner air in Europe.” 

He continued, “During our marketing trial, we are confident that the BYD Tang’s range, design, practicality and high-level technology will appeal to discerning European buyers. We are on track also to introduce BYD eTrucks this year, with a range of full-electric vehicles including a panel van, a 7.5-tonner, a 19-tonner and a yard tractor.”