Enterprise supports mobility credits scheme in Coventry


Enterprise is supporting the UK’s first mobility credits trial being held in Coventry, where car owners can exchange their own older, more polluting vehicles for credits which can be used to access a range of alternative transport services..

Enterprise Car Club has placed 10 cars across the city, including in the five wards where the trial is taking place. Drivers taking part in the initiative will be able to use their credits to book one of these low-emission shared cars near to where they live or work, or to access Enterprise’s rental vehicles.

The car club vehicles are based in on-street bays in residential neighbourhoods – in George Elliot Road, Jubilee Crescent, Northumberland Road and Clay Lane Car Park – to ensure triallists can access a car whenever they need, 24/7.

More low-emission car club vehicles are located in the city centre at Westminster Road Car Park, Barrack Car Park, and Gosford Street Car Park. Two vehicles are located on campus at the University of Warwick.

The mobility credits trial is being organised by Transport for West Midlands (TfWM) and Coventry City Council with residents and council employees. The trial aims to encourage people who own an older, more polluting car to switch to a range of integrated, sustainable and active travel options, including cycle hire, public transport, car club and car rental, in exchange for up to £3,000 of mobility credits.

During the trial, payment for Enterprise Car Club and rental vehicles will initially be via a Yordex card, pre-loaded with credits. Payments will be integrated into TfWM’s Swift payment card platform, as the pilot expands.